Are you mapping your customers’ journeys yet? It’s a way of improving the customer journey. This is a great guide from B2B International
Customer Journey Mapping | B2B International
Customer Journey Mapping | B2B International
This paper introduces customer journey mapping in the context of customer experience management. Find out what it is and why you should be using it.
Source: www.b2binternational.com/publications/customer-journey-mapping/
